Campaigns

AIMS has campaigned for improvements to the maternity services in the UK since 1960. We run national campaigns, support local people with their campaigns and support individual women, birthing people and families via our helpline. AIMS responds to multiple NICE guideline consultations, and has been instrumental in changing both guidance and language to better support women and babies through their maternity journey.

AIMS works towards better births for all by campaigning and information sharing, protecting human rights in childbirth and helping women to know their rights, whatever birth they want, and wherever they want it.

AIMS Statement concerning the nationwide March With Midwives vigils taking place on November 21st 2021

Times are incredibly tough across the maternity services in the UK at the moment. AIMS would like to take this opportunity to thank every single membe…   Read more…

Press release: We have a roadmap for the Nation But Not Maternity

AIMS and our partners in the But Not Maternity Alliance have issued a press release on the nationwide status of maternity restrictions highlighting th…   Read more…

Press Release: Almost Half of NHS Trusts Force Pregnant Women to Attend Vital Maternity Services Alone

AIMS welcomes the BMJ article www.bmj.com/content/371/bmj.m3876.full highlighting recent research on inconsistencies in Trusts’ restrictions on partne…   Read more…

AIMS Response to MBRRACE-UK Report Oct 2018

Download PDF MBRRACE-UK: Saving Lives, Improving Mothers’ Care MBRRACE-UK: Perinatal Mortality Surveillance report for births in 2016 www.npeu.ox.ac.u…   Read more…

Press Release: Jeremy Hunt announces 2,000 more midwives?

AIMS is delighted that the Government has recognised the importance to the safety of women and babies of the continuity of carer model of midwifery. H…   Read more…

Birth Place Study vindicates Midwife Units and Homebirth

The NHS could save women from unnecessary damage and cut costs if more women were given a real option of having their baby in a midwife unit or at hom…   Read more…

Latest Content

Journal

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Pregnancy and hearing: Did you know…

AIMS Journal, 2024, Vol 36, No 4 Did you know that one in three pregnant women develop tinnitus compared with one in ten who are not pregnant? Tinnitus is the sensation o…

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Editorial: Hello and welcome. How a…

AIMS Journal, 2024, Vol 36, No 4 By Alex Smith Welcome to the December 2024 edition of the AIMS journal. The theme for this quarter considers the experience of care for d…

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Welcome to the Deaf Community – a l…

AIMS Journal, 2024, Vol 36, No 4 By a hearing mother of a deaf baby Sat in the hospital ward, I snapped a cute picture on my phone of my tiny little newborn wearing a hea…

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Events

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AIMS Workshop: Change NHS - Materni…

Join AIMS members for a community engagement workshop to tell the Government how you think maternity services need to change. AIMS has already submitted an organisational…

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Monitoring and Improving Experience…

This conference will focus on measuring, understanding and improving maternity care experience in the NHS. Through national updates and case study presentations the confe…

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AIMS Workshop: The Foundation Stone…

Join us for an interactive online AIMS workshop: " The Foundation Stones for Supporting the Physiological Process in Pregnancy and Birth ". Tickets available here: https:…

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Latest Campaigns

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AIMS Letter to Wes Streeting

AIMS has written to Wes Streeting MP, welcoming him to the role of Secretary of State for Health and Social Care. We acknowledge his awareness that maternity services are…

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Involving Service User Voices in Ma…

This is an edited version of an invited talk given by Jo Dagustun, AIMS Campaigns Team, to the International Labour and Birth Research Conference UK, 24 - 26 April 2023.…

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Birth Trauma Inquiry Open Letter in…

We write this letter in response to the recently published APPG Report on Birth Trauma which can be found here The report was extremely moving and we honour the brave con…

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