Terms of use of the AIMS website

Use of website content

The information published on the AIMS website is intended for general information only, and does not replace advice from a doctor, midwife or other health professional. Any reliance on information published on this website is at your own risk. This website contains historical information which by its nature is not current. Information is subject to change without notice and it is your responsibility to monitor changes to this website.

AIMS will not be held liable for any loss, damage or inconvenience arising as a consequence of any use of or the inability to use any information on this website.

AIMS takes no responsibility for the contents of linked websites and links should not be taken as an endorsement of their content.

Use of the shop

Purchases made in the AIMS shop fall under the UK's Distance Selling Regulations.

Prohibited use of the website

This acceptable use policy sets out the terms by which you may access the AIMS website. This acceptable use policy applies to all users of, and visitors to, our site.

Your use of our site means that you accept, and agree to abide by, all the policies in this acceptable use policy.

You may use our site only for lawful purposes. You may not use our site:

  • In any way that breaches any applicable local, national or international law or regulation.
  • In any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect.
  • For the purpose of harming or attempting to harm minors in any way.
  • To send, knowingly receive, upload, download, use or re-use any material which does not comply with our content standards.
  • To transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material or any other form of similar solicitation (spam).
  • To knowingly transmit any data, send or upload any material that contains viruses, trojan horses, worms, time-bombs, keystroke loggers, spyware, adware or any other harmful programs or similar computer code designed to adversely affect the operation of any computer software or hardware.

You also agree:

  • Not to reproduce, duplicate, copy or re-sell any part of our site in contravention of the provisions of our terms of website use.
  • Not to access without authority, interfere with, damage or disrupt: any part of our site; any equipment or network on which our site is stored; any software used in the provision of our site; or any equipment or network or software owned or used by any third party.

This legal notice and all issues regarding this website are governed by English law.

Latest Content

Journal

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Imagining breech birth without bord…

AIMS Journal, 2026, Vol 38, No 3 By Rixa Freeze, PhD For a long time, breech birth lived in my mind as a question I could not quite put down. It was never just a clinical…

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Supporting informed choice for wome…

AIMS Journal, 2026, Vol 38, No 3 By Amy Meadowcroft, RM, MClinRes Introduction This article uses the terms “women” and “mothers” in relation to biological sex and reprodu…

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Mary Cronk MBE – Upholding the skil…

AIMS Journal, 2026, Vol 38, No 3 By Joy Horner For those who may not be familiar with the life and work of the late, great Mrs ("My friends call me Mary”) Cronk, she was…

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Events

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AIMS Workshop: Focusing on Inductio…

Join us for one of our series of interactive online AIMS workshops, " Focusing on Induction of Labour ". Nadia Higson (principal author of "The AIMS Guide to Induction of…

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AIMS book launch and workshop: The…

To celebrate the launch of the new AIMS Guide to Breech Birth we are pleased to be holding a launch event with Joy Horner, the principle author. Joy will be sharing her o…

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AIMS Workshop: Understanding Twin T…

Stephanie Ernst, founder of the TAPS Support Foundation, will be explaining the issues that can arise in different types of twin pregnancies, and what twins parents need…

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Latest Campaigns

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National maternity and neonatal ser…

By Jo Dagustun on behalf of the AIMS Campaigns Team In this briefing note, Jo offers an account of what has been happening following Wes Streeting’s 2024 commitment to ov…

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Scottish Perinatal Framework: Alter…

AIMS was set to review the document Framework for maternity healthcare professionals to support individualised care for women who choose alternative/non-standard birth ch…

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Open letter of welcome from AIMS to…

AIMS has written to welcome Robbie Butler to his new role as Northern Ireland's Health Minister. AIMS is asking him to continue to support the continuity of carer model o…

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