AIMS Position Papers
AIMS is pleased to announce the publication of the first of our new position papers. Over the years, AIMS has developed a reputation for taking a posi… Read more…
AIMS has campaigned for improvements to the maternity services in the UK since 1960. We run national campaigns, support local people with their campaigns and support individual women, birthing people and families via our helpline. AIMS responds to multiple NICE guideline consultations, and has been instrumental in changing both guidance and language to better support women and babies through their maternity journey.
AIMS works towards better births for all by campaigning and information sharing, protecting human rights in childbirth and helping women to know their rights, whatever birth they want, and wherever they want it.
AIMS is pleased to announce the publication of the first of our new position papers. Over the years, AIMS has developed a reputation for taking a posi… Read more…
Forthcoming parliamentary debate on the petition calling for the appointment of a Maternity Commissioner ‘to improve maternity care for mums and babie… Read more…
Thank you for inviting organisations to offer evidence to the investigation. AIMS has welcomed this investigation, and we stand ready to support it, d… Read more…
London, Wednesday 4th March 2026 A key component of ensuring maternity service provision that is safe, personalised and equitable, is the provision of… Read more…
The National Maternity and Neonatal Investigation, led by Valerie Amos, published an interim report on February 26, 2026. This was covered on the BBC’… Read more…
AIMS was consulted in our Stakeholder Council role, as part of wider consultation. If you have any queries about the setting up of the taskforce, you… Read more…
Background: AIMS is a member of ENCA - the European Network of Childbirth Associations 1 . Each year, one of the member associations hosts a two day g… Read more…
AIMS (Association for Improvements in the Maternity Services), ARM (the Association of Radical Midwives) and Birthrights are jointly calling for actio… Read more…
NHS workforce planning needs to be fit for the maternity service The current system of NHS workforce planning in England is not delivering a safe, per… Read more…
AIMS submitted comments on the draft NICE Guideline update on Intrapartum care for Water birth: second stage of labour (August 2025). You can read the… Read more…
The Government’s 10-year health plan for England ‘ Fit for the Future ’, launched in July 2025, is the outcome of the large-scale ‘Change NHS’ consult… Read more…
AIMS has written to Wes Streeting MP, Secretary of State for Health and Social Care to welcome his announcement of a National Maternity Review, offer… Read more…
Introduction There has long been uncertainty over whether there is any benefit to early induction of labour when a baby is suspected to be ‘big’, know… Read more…
By the AIMS Campaigns team This note is intended to offer both a summary and AIMS commentary on the latest annual MBRRACE-UK report. MBRRACE stands fo… Read more…
AIMS has written to Professor Mary Renfrew to thank her for taking the lead on reviewing maternity services in Northern Ireland. Her report is the fir… Read more…
Optimal cord clamping AIMS supports midwife Amanda Burleigh’s campaign for optimal cord clamping “ Wait for White ”. Optimal cord clamping is a key pa… Read more…
Biomechanics for Birth AIMS is proud to showcase the work of Molly O’Brien, who teaches Biomechanics for Birth, including techniques to diagnose and r… Read more…
Some key elements Promotion of a holistic and personalised birth experience Parents able to see baby being born (if wished) Slow birth of baby’s body… Read more…
By the AIMS Campaigns Team 18 February 2025 Based on guidance documents published last month, by the Government and by NHS England 1 , AIMS is pleased… Read more…
By the AIMS Campaigns Team February 2025 AIMS wrote to Neil Gray, the Cabinet Secretary for Health & Social Care, in January this year regarding the i… Read more…
These regular briefings aim to provide information to understand key features of our maternity service structure to help you to campaign for improved… Read more…
On 29th January 2025 AIMS hosted an engagement workshop to gather feedback on what people would like to see included in the Government’s 10 year Healt… Read more…
AIMS has submitted an organisational response to the Government's Change NHS consultation. This sets out the key improvements to the maternity service… Read more…
AIMS has written to Wes Streeting MP, welcoming him to the role of Secretary of State for Health and Social Care. We acknowledge his awareness that ma… Read more…