AIMS has campaigned for improvements to the maternity services in the UK since 1960. We run national campaigns, support local people with their campaigns and support individual women, birthing people and families via our helpline. AIMS responds to multiple NICE guideline consultations, and has been instrumental in changing both guidance and language to better support women and babies through their maternity journey.
AIMS works towards better births for all by campaigning and information sharing, protecting human rights in childbirth and helping women to know their rights, whatever birth they want, and wherever they want it.
Times are incredibly tough across the maternity services in the UK at the moment. AIMS would like to take this opportunity to thank every single membe…
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AIMS and our partners in the But Not Maternity Alliance have issued a press release on the nationwide status of maternity restrictions highlighting th…
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AIMS welcomes the BMJ article www.bmj.com/content/371/bmj.m3876.full highlighting recent research on inconsistencies in Trusts’ restrictions on partne…
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Download PDF MBRRACE-UK: Saving Lives, Improving Mothers’ Care MBRRACE-UK: Perinatal Mortality Surveillance report for births in 2016 www.npeu.ox.ac.u…
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AIMS is delighted that the Government has recognised the importance to the safety of women and babies of the continuity of carer model of midwifery. H…
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The NHS could save women from unnecessary damage and cut costs if more women were given a real option of having their baby in a midwife unit or at hom…
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AIMS Journal, 2026, Vol 38, No 2 By Tamara Blakemore The First Breath I’m a birth artist, and apparently I’m here to talk about the sovereignty of the body, which feels s…
AIMS Journal, 2026, Vol 38, No 2 By Camille Del Pozo and Anne Glover on behalf of the AIMS Campaigns Team Background AIMS wrote to Neil Gray, the Cabinet Secretary for He…
AIMS Journal, 2026, Vol 38, No 2 By Alex Smith Welcome to the June 2026 edition of the AIMS journal. This issue is about the sovereignty of the body in pregnancy and chil…
Midwifery Must Matter! Honouring our past to shape our future ARM’s 50th anniversary conference At a time when UK maternity services face ongoing pressures, including mid…
MIDIRS is proud to sponsor the first-ever RCM Top 10 Maternity Research Priorities Symposium. This virtual event will bring together midwives, researchers, and maternity…
South Asian women continue to experience disproportionately poor outcomes in maternal and neonatal care with overwhelming evidence that these disparities are driven by sy…
A forthcoming parliamentary debate on the petition calling for the appointment of a Maternity Commissioner ‘to improve maternity care for mums and babies’ is scheduled fo…
Thank you for inviting organisations to offer evidence to the investigation. AIMS has welcomed this investigation, and we stand ready to support it, drawing on our partic…
London, Wednesday 4th March 2026 A key component of ensuring maternity service provision that is safe, personalised and equitable, is the provision of a robust and sustai…