AIMS has campaigned for improvements to the maternity services in the UK since 1960.
We campaign at national level for a maternity system that is safe, personalised and equitable. To achieve this, we call for a system that is physiology-informed by design, where all staff respect women’s rights, listen to their concerns and wishes, and support their informed decision-making, and which is underpinned by full-pathway, community-based Continuity of Carer for all.
Times are incredibly tough across the maternity services in the UK at the moment. AIMS would like to take this opportunity to thank every single membe…
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AIMS and our partners in the But Not Maternity Alliance have issued a press release on the nationwide status of maternity restrictions highlighting th…
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AIMS welcomes the BMJ article www.bmj.com/content/371/bmj.m3876.full highlighting recent research on inconsistencies in Trusts’ restrictions on partne…
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Download PDF MBRRACE-UK: Saving Lives, Improving Mothers’ Care MBRRACE-UK: Perinatal Mortality Surveillance report for births in 2016 www.npeu.ox.ac.u…
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AIMS is delighted that the Government has recognised the importance to the safety of women and babies of the continuity of carer model of midwifery. H…
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The NHS could save women from unnecessary damage and cut costs if more women were given a real option of having their baby in a midwife unit or at hom…
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AIMS Journal, 2026, Vol 38, No 3 By Rixa Freeze, PhD For a long time, breech birth lived in my mind as a question I could not quite put down. It was never just a clinical…
AIMS Journal, 2026, Vol 38, No 3 By Amy Meadowcroft, RM, MClinRes Introduction This article uses the terms “women” and “mothers” in relation to biological sex and reprodu…
AIMS Journal, 2026, Vol 38, No 3 By Joy Horner For those who may not be familiar with the life and work of the late, great Mrs ("My friends call me Mary”) Cronk, she was…
Join us for one of our series of interactive online AIMS workshops, " Focusing on Rights in Pregnancy and Birth ". Emma Ashworth (principal author of "The AIMS Guide to Y…
Join us for one of our series of interactive online AIMS workshops, " Focusing on Induction of Labour ". Nadia Higson (principal author of "The AIMS Guide to Induction of…
Stephanie Ernst, founder of the TAPS Support Foundation, will be explaining the issues that can arise in different types of twin pregnancies, and what twins parents need…
AIMS welcomes the motion F8 proposed by Helen Morgan MP to the Liberal Democrat Party Autumn Conference 2026 on the topic of tackling the maternity crisis. We have writte…
In this piece, a month following the publication of the ‘Amos Report’, the AIMS Campaigns Team sets out some high-level perspectives on the report. The team is now busy a…
AIMS has written to welcome the Rt Hon Yvette Cooper MP on her appointment as Secretary of State for Health and Social Care. Our letter offers our thoughts on key conside…