Campaigns Page 1 of 2

AIMS has campaigned for improvements to the maternity services in the UK since 1960. We run national campaigns, support local people with their campaigns and support individual women, birthing people and families via our helpline. AIMS responds to multiple NICE guideline consultations, and has been instrumental in changing both guidance and language to better support women and babies through their maternity journey.

AIMS works towards better births for all by campaigning and information sharing, protecting human rights in childbirth and helping women to know their rights, whatever birth they want, and wherever they want it.

Coronavirus and the Maternity Services

AIMS Birth Information Information about the implications of the COVID-19 pandemic for pregnant women in the UK and links to information sources can b…   Read more…

AIMS' evidence to the Health and Social Care Select Committee: Delivering Core NHS and Care Services during the Pandemic and Beyond

AIMS' evidence to the Health and Social Care Select Committee On April 22, the UK Parliament's Health and Social Care Select Committee opened an inqui…   Read more…

Template Campaigning Letters about Maternity Services during the pandemic

AIMS has had many enquiries about how to find out about, and seek to influence, local service changes during this period. Here we have included severa…   Read more…

AIMS Comments on RCM Clinical Briefing Sheet: ‘freebirth’ or ‘unassisted childbirth’ during the COVID-19 pandemic

AIMS welcomes the recent publication of the RCM Clinical Briefing Sheet: ‘freebirth’ or ‘unassisted childbirth’ during the COVID-19 pandemic ( www.rcm…   Read more…

AIMS Response to the NHS Clinical Guide to Trusts on Maternity Service arrangements during the Coronavirus period

On April 9, the NHS published a '​Clinical guide for the temporary reorganisation of intrapartum maternity care during the coronavirus pandemic'. AIMS…   Read more…

Think Trauma Now - The Make Birth Better Survey 2019. The circle of trauma for parents and professionals

The Make Birth Better Report was published in April 2020. During Spring/Summer 2019 they spoke to parents and healthcare providers about birth trauma.…   Read more…

Spain needs to combat obstetric violence - UN Experts Decision

UN sends strong message to Spain, following a complaint to them from a Spanish mother, that their maternity care system must respect human rights. AIM…   Read more…

Response to Guardian Article on access to Epidurals

An article titled " Women in labour being refused epidurals, official inquiry finds " appeared in the Guardian on Tuesday 3rd March. AIMS fully suppor…   Read more…

RCOG Consultation on leaflets in Assisted Vaginal Birth and Gestational Diabetes

The Royal College of Obstetricians and Gynaecologists (RCOG) recently launched a public consultation on two draft documents they have produced. Both d…   Read more…

AIMS Response to NMC Consultation on Future Strategy 2019

The Nursing and Midwifery Council (NMC) plays a key role in the ongoing quality assurance and regulation of the maternity services and its staff. Effe…   Read more…

AIMS' Response to Hull Daily Mail about their article, "Dad saves baby girl's life with shoelace as mum gives birth in Beverley Road bus stop"

AIMS has responded to the Hull Daily Mail's article entitled, " https://www.hulldailymail.co.uk/news/health/baby-born-bus-stop-shoelace-3571474 ". 26…   Read more…

Implementing Better Births: Continuity of Carer

Download PDF Commissioners and providers across England, guided by their MVPs, are working across the country to implement sustainable Continuity of C…   Read more…

The Future Midwife Project: An AIMS response to Nursing and Midwifery Council’s consultation

AIMS submitted our response to this consultation on 7 May 2019. The Nursing and Midwifery Council (NMC) plays a key role in the ongoing quality assura…   Read more…

AIMS Submission to the UN Special Rapporteur on Violence against Women on abuses during facility-based childbirth 2019

Call for submissions: Mistreatment and violence against women during reproductive health care with a focus on childbirth The mandate of the United Nat…   Read more…

Letter to The Guardian in response to their article, "Meghan Markle’s home birth should not blind us to the risks for most women"

Sent 9th May 2019 By email ( guardian.readers@theguardian.com ) Dear Sir, I write in response to the opinion piece by Barbara Ellen entitled “Meghan M…   Read more…

AIMS Response to MBRRACE-UK Report Oct 2018

Download PDF MBRRACE-UK: Saving Lives, Improving Mothers’ Care MBRRACE-UK: Perinatal Mortality Surveillance report for births in 2016 www.npeu.ox.ac.u…   Read more…

Beverley Beech summarises the HIW's report into the case of Clare Fisher and the failings of the LSA

Focussing on the failings of the LSA in the case of Clare Fisher: The Healthcare Inspectorate Wales’ report (2013) Summarised by Beverley Beech In 201…   Read more…

Press Release: Jeremy Hunt announces 2,000 more midwives?

AIMS is delighted that the Government has recognised the importance to the safety of women and babies of the continuity of carer model of midwifery. H…   Read more…

Ágnes Geréb is granted clemency by the Hungarian President

28 th June 2018 "This act of clemency is about more than me. It is an acknowledgement of liberty in giving birth. It is a recognition by the state tha…   Read more…

Dr. Ágnes Geréb, Hungarian Midwife and Obstetrician

Dr. Ágnes Geréb is a Hungarian obstetrician and midwife who has been fighting for her freedom following her house arrest and thret of imprisonment due…   Read more…

"Promoting professionalism, reforming regulation": AIMS' response to a Department of Health consultation Response submitted 23/1/18

AIMS submitted our response to this consultation on the 23 January 2018. A number of regulators, including the Care Quality Commission (CQC), the Prof…   Read more…

A Midwife for Me and My Baby

Join AIMS, NCT, ARM, IMUK, The Birth I Want, Birthrights and others in campaigning for: We want every woman to have a midwife who she can get to know…   Read more…

NICE Guideline Child Maltreatment

It is frustrating when we are unable to help many of the parents who have contacted us about their problems with the current child protection system.…   Read more…

Training of Social Workers

TRAINING OF SOCIAL WORKERS Memorandum from The Association for Improvements in the Maternity Services to the Select Committee for Children, Schools an…   Read more…

Highlight issues with homebirth services in your local press

If you or someone you know has recently had a baby and struggled to get support for a planned homebirth, then please consider raising the profile of t…   Read more…

Latest Content

Journal

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The CQC 2019 survey of women’s expe…

AIMS Journal, 2020, Vol 32, No 2 By Nadia Higson The Care Quality Commission (CQC) maternity care survey was first run in 2007, and has been conducted annually since 2017…

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Incentives for Continuity of Carer…

AIMS Journal, 2020, Vol 32, No 2 By the AIMS Campaigns Team Trust Boards will now have a strong incentive to make sure that Continuity of Carer is firmly on their agenda,…

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What has the AIMS Campaigns team be…

AIMS Journal, 2020, Vol 32, No 2 We reviewed the Care Quality Commission’s (CQC) 2019 survey of women’s experiences of maternity care. 1 We wrote a letter to the key stak…

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Events

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AIMS 60th Anniversary Event - Confe…

POSTPONED FROM JUNE 2020 Making a difference past and future The purpose of the day is to celebrate what Birth Activists in general and AIMS in particular have achieved,…

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NICE Annual Conference 2020

Registration for the NICE Annual Conference 2020 will open on 22 January 2020. For more details and to register your interest, please visit http://www.niceconference.org.…

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IMUK National Conference 2020

The theme of IMUK's 2020 National Conference 2020 is The Science Behind The Art of Midwifery. Speakers to be announced and tickets will be released soon. Information is a…

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Latest Campaigns

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AIMS' evidence to the Health and So…

AIMS' evidence to the Health and Social Care Select Committee On April 22, the UK Parliament's Health and Social Care Select Committee opened an inquiry ​into the plannin…

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AIMS Comments on RCM Clinical Brief…

AIMS welcomes the recent publication of the RCM Clinical Briefing Sheet: ‘freebirth’ or ‘unassisted childbirth’ during the COVID-19 pandemic ( www.rcm.org.uk/media/3904/f…

Read more

Template Campaigning Letters about…

AIMS has had many enquiries about how to find out about, and seek to influence, local service changes during this period. Here we have included several examples of issues…

Read more